Competition – Autumn - Winter Fragrance 2012

We propose 5 male and female fragrances for this upcoming autumn-winter season:

Fragrances for women:

1      Aire de Loewe (Loewe) – a fresh, feminine and natural fragrance. The top note is made of citrus fruits. The middle notes are flowery, the base note is kept wooden. (VismarEssence 003)

2      Anais Anais (Cacharel) – A sweet, romantic, feminine fragrance. In the top note orange flower, in the heart note lily, honeysuckle, hyacinth, carnation, rose and iris. In the base note sandalwood and cedar, vetiiver, frankincense and gray amber. (VismarEssence 006)

3      Chanel Nº5 (Chanel) – A great classic fragrance! The universal aroma is created by a floral composition of flower of peony and jasmine, woody notes of sandalwoodand vanilla and Vetiiver. (VismarEssence 013)

4      Coco Madmoiselle (Chanel) – A young, feminine and stimulating fragrance based on jasmine and rose. (VismarEssence 015)

5      Agua Fresca de Rosas (Adolfo Domínguez) – The freshness of the Bulgarian roses is the inspiration for this fragrance. A classic scent, fresh and natural. The top note is fresh and fruity, the middle note flowery and the base note wooden. (VismarEssence 002)

Fragrances for men:

1      Hugo (Hugo Boss) – A new, unconventional fragrance for sexy men. Distinctive top notes of fresh, stimulating components. Earthy and floral aromas, combined with wooden base notes. (VismarEssence 520)

2      Emporio Armani (Emporio Armani) – The fragrance combines the modernity and masculinity of the natural, elegant, dynamic and sensual gentlemen. In the top note, a combination of natural and lively yuzu, salvia and cardamom. At its heart, elegant vetiiver in the base notes warm and cozy wood notes.  (VismarEssence 532)

3      Le Male (Jean Paul Gaultier) – A fragrance with spicy and woody notes made from wormwood, mint, cardamom, bergamot, lavender, orange blossom, chamomile, cumin, sandalwood and cedar, vanilla, tonka bean, musk and amber.  (VismarEssence 523)

4      Rochas Man (Rochas) – VismarEssence 526: A strong and naughty scent for the free man who seeks the difference. . (VismarEssence 526)

5      Black XS (Paco Rabanne) – An original fragrance that plays with contrasts. Calabrian lemon, citrofortunella, praline, cinnamon, balsam of Tolú, black cardamom, rosewood and patchouli. (VismarEssence 506)

Do you agree with our selection?  

On participation in the contest "The Autumn - Winter Fragrances 2012" you can win 0.5 l of a perfume of your choice, including a 100 ml flask.

How does it work:
1. Become a fan on our Facebook page:

http://www.facebook.com/VismarEssenceEnglish

2. Go to the event and fill in the perfume that you think is the autumn-winter 2012 fragrance and describe why.

3. Convince your friends to click „like“ on your comment.

The event runs until 30 November.

Your VismarEssence Team

www.vismaressence.com

 

Serge Lutens is one of the most famous perfume designers of our time and has so far created 54 fragrances. He describes the perfume as additional strength of the own personality:

"Perfume is for me like literature. It is a language with which I want to describe a person. Who uses a perfume, selects it like a novel: With the aim to find in it a facet of himself – otherwise he would put it away quickly. The same goes for perfumes: If you cannot find yourself in it, it is not interesting. It simply smells, not more. “

Do you share his opinion? How do you select your fragrances? Why do you wear perfumes?

Tips on perfumes from Carolina Herrera

Reference:Perfumes Club

There are numerous tips about perfumes. But who better to give us advice on this topic as someone who brings in many years of experience in the world of selective perfumery, and with perfumes wearing her name. Someone like Carolina Herrera.

Carolina Herrera’s career in fashion began in 1981 and became a prestigious brand. It is her daughter Carolina Adriana Herrera who is dedicated to the perfume line, always supported by her mother. In 1988 they decided to trust the company Puig for the creation and promotion of their perfumes.

The first brand to hit the market was the perfume Carolina Herrera. Currently the company offers more than 10 different perfumes for men and women, some of them have become top sellers and even classics such as 212,212 Sexy and CH Men.

Because of such a successful career in the perfume business, we are sure that you will find it interesting to know about her secrets and tricks to smell, use and buy perfumes:

1.       When testing a fragrance, it is best to do so in the morning as the atmosphere is less saturated with odors. Avoid places where different aromas are mixed as this will prevent you from properly perceiving the smell of a perfume.

2.       It is not recommended to apply the perfume behind the ears as the fat in this area will transform the essence of the fragrance.

3.       Do not rub the perfume on your wrists in order to smell it. When rubbing, the structure of the fragrance will break and change the fragrance.

4.       In order to make a scent of a perfume more durable, it should be applied on the most sensitive areas of the body as wrists, neck, behind the knees and forearms.

5.       To perfume your hair, it is best to apply the fragrance on the hair brush that will be used after taking a bath.

6.       A good perfume should not be noticed when entering or leaving from somewhere.

What do you think about Carolina Herrera´s tips on perfumes? Do you apply any of them?
Do you have your own tip? Please share it with us!
www.vismaressence.com

Tip of the month in order to increase your sales

Select the target group to buy your perfume.

Sales promotion is important and needs to be carefully planned, since an investment from your site is necessary and desired goals want to be achieved. If you pay attention, you may observe that not all people buy the same perfume. Fresh scents are more preferred by younger customers, wooden scents rather by a more mature public. So if you want to promote one of your perfumes you should consider in advance what type of perfume the target group buys and develop an appropriate message. In general, this approach is more efficient and increases your perfume sales.

You can for example watch in your own business which customers buy your perfume and even create a short questionnaire with a few questions only, e.g. age of customers and preferred scents. So your campaign will have a much higher success.

www.vismaressence.com

Bulk perfumes - a new momentum for your business

VismarEssence is a young company with a new business concept that enables other businesses such as hair dressers, drugstores and other shops to extend its range of products with an original idea: offering perfumes presented in bigger jars with a valve to be filled into smaller flasks. The customer can buy the flasks in the shop or either bring own bottles. 

Our fragrances are of the highest quality made for demanding customers who want the same quality of the well known big brands, but at more affordable prices. This does not mean that our perfumes are imitations. 

Of course VismarEssence also provides marketing support to its customers to increase perfume sales in their shops. 

For more information please visit the website www.vismaressence.com