Wednesday 7 November 2012

Scent Marketing


It is scientifically proven that the customers buying decision is not only a rational decision, that unconscious sensations have a big influence, too. 

An example is the scenting of stores the so-called scent marketing, which is an effective and affordable sales promotion tool. 

The pleasant scenting of a room increased by 19% the communication readiness of customers and increases by 16% the length of stay in your business. In addition, the customer is much more “open” to the product (15%) and sales can be increased by 6-15% (depending on the product / service). 

Scents create motivation, inspiration, comfort, sympathy, desire and passion!

Enhance the well-being of your customers and create the perfect shopping experience!



                                            Source:
http://www.voitino.com/

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