Bulk perfumeries: an unexpected success

Perfumes have traditionally been associated with the concept of luxury. A product whose most renowned brands were only accessible to a few pocketbooks. Women and men have bought perfumes promoted by their favorite stars, wanting to smell like them, but their limited purchasing power did not allow them to use it as often as they wanted.
 

Bulk perfumeries have brought equality to the world of fragrance, becoming one of the most successful businesses in recent times in the cosmetics word. Its secret is doing away with all of perfume’s accessories - everything that really doesn’t add anything, such as the design of the packaging or the glass bottle. At bulk perfumeries, the customer finds, quite simply, a scent of excellent quality, but packaged in a simple, standardized bottle.

A business model whose success has surprised those who saw perfume a sign of status, and now find that there is a much wider audience than they expected to be interested in the product itself, rather than the values that advertising has used to stimulate sales.

The real success of this business is that what the customer is buying is a perfume as high-quality as any other, but at a much lower price because it doesn’t carry the costs of marketing and advertising that often accompany name brand fragrances. Brands that work worldwide and whose costs are really crazy because of this.

Bulk perfumeries: an unexpected success

Bulk perfumeries craft their fragrances with care, making sure that the customer gets a luxury product at an affordable price, and offering an extensive menu of scents ranging from the most classic and recognizable aromas to the latest novelties.

This way, anyone can enjoy the best fragrances regularly without placing conditions on their use because of the price.